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Tools · For agents and buyers

Demand Score calculator

Enter a Zillow listing’s saves, views and days on market. Get a 0 to 100 score for buyer activity, with the math shown.

Not shown on the listing? How to find saves and views.
How many times the listing was viewed on Zillow.
Days since the listing went up on Zillow. It can restart when a home is relisted, so check the price history if it looks short.

Same formula as the Caza extension. It describes buyer activity on Zillow, not the home’s price. Nothing you enter leaves your browser.

How the score works

Each of the three numbers becomes 0 to 100 points. The score is a weighted average of those points, plus a small bonus or penalty for pace.

The Caza Demand Score formula
SignalHow it becomes pointsWeight
SavesLog curve: 100 points at 400 saves. Early saves count the most.40%
Days on market100 points on day 0, falling evenly to 0 at day 90.35%
ViewsLog curve: 100 points at 5,000 views.25%
Pace bonusSaves plus 5% of views, per day on market. About 5 a day adds nothing; faster adds up to 10 points, slower takes off at most 1.−1 to +10

If one number is missing, the score uses the other two and spreads the weight between them. Labels: 80 and up is Hot, 60 to 79 Warm, 40 to 59 Average, 20 to 39 Cool, under 20 Slow.

What it tells you, and what it doesn’t

Saves are closer to intent than views: a save is someone still thinking about the home later. Days on market is the clock on the current selling attempt. Read together, they show whether buyers are leaning in or passing. A high score is a reason to move quickly and check nearby sales. A low score after weeks on the market is a reason to ask why. It is not a price opinion or a forecast of what a seller will accept.

More on each signal: what Zillow saves mean, what days on market really means, and how to tell if a listing is overpriced.

Before you use the score in an offer, read how to read a Demand Score before you make an offer.

Get this score on every Zillow listing automatically. Caza puts it on each search card, sorts the page by it, and adds nearby sales and investor numbers. Chrome on a computer.

Add Caza to Chrome

Caza is independent and not affiliated with Zillow. The score describes listing activity and is not an appraisal.

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